Promotional Videos & Event Coverage.
Business growth through the delivery of consistent premium videos.
Streetball Madness is one of the biggest streetball events in Australia founded by Jermaine Maybank who grew up in the Bronx, New York. With big name sponsors such as Nike and Foot Locker, his intention was to bring the same competitive energy of basketball in the United States home with him to Melbourne, Australia.
What we created
Leading up to the event we played a big role in marketing by producing multiple videos building up the hype to facilitate the success of the tournament. The event was held for three days and we were responsible for filming each game from start to finish - also covering sponsors, interviews and live action photography.
Watch the video below and check out the photography at streetballmadness.com
We were able to create videos that successfully captured the culture of the event. With the success of the event coverage by our team, and overall success of the tournament, we went ahead to film the first episode of Hustle & Hoops - a reality tv show based on the Streetball Madness team for the future plans of the next event.